Partnership between Fast&Up and Noon to combat summer exhaustion with Revitalize offerings
In the sweltering heat of summer, staying hydrated has become a critical aspect for Noon's delivery partners as they navigate traffic, deliver packages, and operate under intense weather conditions. To address this need, Fast & Up, a homegrown active nutrition brand, has partnered with Noon, a regional digital marketplace.
Fast & Up's Reload electrolyte-powered hydration solution offers active individuals rapid and effective hydration. It is designed to replenish five vital electrolytes (sodium, potassium, magnesium, calcium, chloride) along with vitamins C and B12, which help restore energy, combat fatigue, and support muscle function.
The key benefits of Fast & Up Reload include instant hydration and energy, prevention of dehydration and muscle cramps, reduction of tiredness and fatigue, enhanced muscle recovery and control, and convenience and rapid action. With a hypototonic, fast-absorbing formula and 10 times less sugar than many competitors, it is gentle on the stomach and suitable for consumption during workouts or daily activities.
Varun Khanna, CEO of Fast&Up, stated that their love language is acts of service and they are happy to partner with Noon to provide real hydration to their delivery partners. The partnership aims to provide Noon's delivery partners with essential hydration support during the summer months.
Fast&Up Reload is part of Fast&Up's global Hydrating Heroes initiative, which honours frontline workers. The Hydrating Heroes initiative celebrates and honours frontline workers who are the backbone of the fast-paced, delivery within minutes world, and Reload provides instant solutions.
Backed by innovative Swiss technology, Fast&Up Reload features natural fruit flavours with zero added sugars, making it a refreshing and effective way to stay energized and hydrated. Fast&Up caters to performance in sports, intelligent nutrition, and dietary supplementation for an active lifestyle.
With Fast&Up Reload, Noon's delivery partners can stay hydrated, energized, and perform optimally even in challenging, high-temperature environments.
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