Future of Hybrid Work in 2024 Discussed by Jabra
In today's dynamic work landscape, the emphasis on flexible work arrangements and collaborative technologies has never been more crucial. According to Paul Sephton, Head of Brand Communications at Jabra, this shift is particularly significant for hiring and retaining talent, especially among Generation Z.
Jabra's research reveals that 89 percent of Gen Z workers are employed in roles that allow them to choose their own schedules, underscoring the importance of flexibility in the eyes of this generation. Moreover, flexibility is non-negotiable for anyone working for an organization, according to the same survey.
Gen Z and millennials currently comprise 38 percent of the workforce, making it essential for organisations to adapt to their preferences and needs. One way this can be achieved is by establishing technologies that foster stronger collaboration environments without compromising on employee flexibility.
Unified communications platforms, for instance, can help optimise the management of a hybrid workforce. These platforms enable seamless communication and collaboration, regardless of location or working hours.
Jabra's research also sheds light on the importance of face-to-face interaction, even in a virtual setting, for Gen Z employees. One in three surveyed found face time with their peers a key factor in feeling connected, demonstrating the human element that technology should aim to preserve.
The Roadmaps 2024, which includes 40 AV/IT companies, expects four trends to play a significant role in hybrid work culture, space planning, and technologies by 2024. These trends include flexible, shared work environments replacing assigned desks; automated, smart systems instead of manual operations; agile, networked teams moving away from hierarchical structures; and adaptive, data-driven space concepts replacing static room usage, along with hybrid work models emphasising flexibility in work hours and location.
The On Supporting - You initiative, with 15 manufacturers on board, is another step towards creating a more flexible and collaborative work environment. This initiative aims to support businesses in their transition to hybrid work models, providing them with the necessary tools and technologies to thrive in the new normal.
However, it's not just about the technology. Employers need to drive re-engagement strategies that cater to a desire for belonging but are not solely focused on location. As a large percentage of Gen Z employees feel burnt out and are considering changing jobs in the next year, it's crucial for organisations to prioritise employee well-being and foster a sense of community.
In conclusion, the future of work is increasingly leaning towards flexibility and collaboration, with a strong focus on meeting the needs and preferences of Gen Z and millennial workers. By adopting flexible work styles, investing in unified communications platforms, and prioritising employee well-being, organisations can create a more productive and engaged workforce.
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