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Basking in intense UV rays under the sun, a trend encouraged by influencers: here's what you should know about the potential hazards

Influencers endorse prolonged sunbathing at high UV intensity periods, a behavior health professionals strongly warn against

Tanning sessions under intense UV rays, a trend endorsed by influencers: examining the potential...
Tanning sessions under intense UV rays, a trend endorsed by influencers: examining the potential hazards

Basking in intense UV rays under the sun, a trend encouraged by influencers: here's what you should know about the potential hazards

In the digital age, social media influencers wield significant influence over their followers, often promoting various lifestyle choices. However, when it comes to sunbathing and the associated risks, experts are voicing concerns about some influencers who may be promoting harmful practices.

Ana Villarubia, a psychologist, has stated that poor self-esteem can lead individuals to seek external reinforcement, such as likes on social media, and internal reinforcement related to physical self-concept. This can contribute to risky sun exposure behaviors, as some may seek a tanned appearance despite the potential health risks.

Alejandro Lapena, a dermatologist, has expressed similar concerns, emphasizing the importance of raising awareness about the use of these apps to avoid sun exposure or seek shade when the UV index is high. He has also expressed concern about influencers promoting sunbathing during hours of maximum UV index, a practice strongly advised against by experts.

The practice of sunbathing during hours of maximum UV index can result in a severe burn, and according to Lapena, there are no healthy tans. The effects of the sun can cause long-term damage such as future wrinkles or increased cancer risk.

Influencers who promote harmful sunbathing practices through deceptive advertising or health-related misinformation can potentially be sanctioned under various legal and regulatory frameworks. These sanctions can range from fines and content removal to legal liability, depending on the severity and jurisdiction.

Consumer Protection Laws, Health and Safety Regulations, Advertising Standards and Industry Codes, Professional and Platform-Specific Rules, and Civil Liability are among the mechanisms that can be used to sanction influencers. In practice, enforcement often begins with complaints from consumers or watchdog groups prompting investigations, followed by regulatory warnings, orders, and monetary fines or settlements.

Fortunately, there are several mobile applications available to check the UV index, which can help individuals avoid sun exposure when necessary. By being informed and making conscious decisions, we can all contribute to reducing the risks associated with harmful sunbathing practices.

Patricia Suarez discussed the potential sanctions for influencers promoting harmful practices on the program Mananeros 360. It is crucial that influencers understand the responsibilities that come with their influence and prioritize the health and safety of their followers.

In conclusion, while sunbathing may seem like a harmless leisure activity, it can have serious consequences when practiced without proper precautions. By raising awareness and enforcing regulations, we can work towards ensuring that influencers promote safe and healthy practices to their followers.

  1. Science and technology have played a significant role in providing tools like mobile applications that help individuals check the UV index, promoting informed decisions about sun exposure.
  2. With mental-health experts suggesting that some individuals may seek a tanned appearance for internal reinforcement and external validation on social media, the promotion of sunbathing, especially during hours of maximum UV index, can negatively impact health-and-wellness.
  3. As skin-care professionals warn against the potential long-term damage caused by harmful sunbathing practices, influencers who promote these practices through misinformation or deceptive advertising could face sanctions under various legal and regulatory frameworks.
  4. On entertainment platforms like Mananeros 360, discussions are happening about the importance of influencers understanding their responsibilities and prioritizing the health and wellbeing of their followers, encouraging safe and healthy practices related to sunbathing.

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